India’s electric SUV segment is about to get a fresh dose of character. JSW Motors, the passenger vehicle division of the JSW Group, is preparing to launch the JSW Chery iCar V23 – a compact, boxy electric SUV that draws clear inspiration from modern classics like the Land Rover Defender and Mercedes-Benz G-Wagon, but in a size perfectly suited for Indian roads.
This will be JSW’s second product after the Jetour T2 plug-in hybrid and its first fully electric offering. A recent viral update from auto enthusiast handle Vahan Warta on X has already created huge excitement, with the post crossing 15,000 views within hours. The model is currently under active testing in India, and a camouflaged test mule was recently spotted at the ARAI facility in Pune.
Bold Boxy Design That Stands Out
The JSW Chery iCar V23 features a rugged, squared-off silhouette that instantly turns heads. With clean lines, prominent wheel arches, and a tall stance, it looks ready for both city streets and light off-road trails.
Dimensions are compact yet practical: approximately 4,220 mm in length and a generous 2,730 mm wheelbase. This gives it a spacious cabin without feeling bulky in tight parking spots or narrow lanes.
RWD and AWD Options for Every Need
Buyers will have a clear choice between two powertrains:
- Rear-Wheel Drive (RWD): 134 hp – focused on efficiency and everyday usability
- All-Wheel Drive (AWD): 211 hp – better grip and quicker acceleration for weekend adventures
Both versions promise punchy performance suitable for highway runs and mild trails, while keeping the driving experience accessible for new EV buyers.
Real-World Range Tailored for India
Global versions of the Chery iCar V23 claim up to 501 km on the optimistic CLTC cycle. For Indian conditions, industry sources and early estimates point to a realistic range of 360–430 km on a full charge. That’s more than enough for daily commutes and outstation trips without range anxiety.
Loaded with Modern Features
Expect a large touchscreen infotainment system, advanced driver assistance systems (ADAS), premium interior materials, and full connected-car technology. The cabin is designed to feel airy and upmarket, making long drives comfortable for the whole family.
JSW-Chery Partnership and India Launch Plans
JSW Motors has a strong strategic tie-up with Chery Holding Group. The iCar V23-based model will roll out from JSW’s new manufacturing facility in Chhatrapati Sambhaji Nagar (Aurangabad), Maharashtra. Initial units are likely to come via CKD kits, with progressive localisation planned to improve pricing and availability.
The official India launch is targeted for early 2027, following the Jetour T2 PHEV that is now expected later in 2026.
JSW Chery iCar V23 Price (Expected)
Industry experts believe the JSW-badged Chery iCar V23 will be priced between ₹15 lakh and ₹25 lakh (ex-showroom). If the base variant lands comfortably under ₹20 lakh, it could create massive demand in the premium compact EV space.
It will go head-to-head with the upcoming Mahindra Thar EV, Tata Curvv EV, and even the MG ZS EV. The combination of striking looks, dual powertrain choices, and competitive range makes it a serious lifestyle EV option.
Will It Be a Hit?
With the government continuing to support electric mobility and FAME subsidies still active, the timing feels right. JSW brings deep industrial expertise and strong financial backing, while Chery contributes proven EV technology.
The big questions ahead are how quickly localisation happens, how close real-world range stays to the promised figures on Indian highways, and whether the final pricing hits the sweet spot.
I see the JSW Chery iCar V23 as one of the most interesting products slated for 2027. Its boxy charm combined with practical EV credentials could make it a genuine game-changer for buyers who want style and substance without breaking the bank. We’ll be watching the test updates and official reveals very closely in the coming months.
